Event Info/New


- In the dynamic landscape of modern business, efficiency reigns supreme. Companies strive to streamline operations, minimize errors, and maximize productivity to stay competitive. In this quest for optimization, managed IT services have become indispensable allies, providing cutting-edge solutions to meet evolving demands. Among these solutions, workflow management software is a powerful tool for enhancing business processes and driving growth. Workflow management software offers a systematic ... [Read More]


- on Unsplash Systems for managing customer interactions and streamlining procedures to increase revenue are crucial tools for modern companies. However, conventional CRM systems frequently require high human labor for jobs like data input, lead scoring, and follow-up reminders. At this point, artificial intelligence (AI) becomes relevant and provides a revolutionary method of automating CRM processes. By automating these mundane chores, AI not only improves productivity but also liberates CRM ... [Read More]


Mars Wrigley M M's Mach Alliance Experience Barz Brand
- Mars Wrigley hit the ecommerce sweet spot with agile marketing, enterprise resource planning and technology integration. Marketers gathered in New York last week to share strategies and gains in making their stacks composable. The MACH Alliance hosted MACH THREE, a two-day event that welcomed over 600 attendees. Representatives from IKEA, Mars Wrigley, Nieman Marcus Group, Abbot and other big organizations spoke about the change in technology and company culture needed to support a transition ... [Read More]

Source: martech.org

Martech Tools Marketing Growth Specialist Apps
- " in 2024. A 27.8% growth rate in the last year to be precise. That is probably the largest growth in the past 13 years. Frankly, as publishers of the yearly "Marketing Technology Landscape" supergraphic, we don't care about the size of the martech market.  We keep track of the martech tools out there for one reason only: to thoroughly understand what is happening in the marketing technology space. And "thoroughly understanding" is what you should do, too, as a marketing professional, ... [Read More]

Source: cmswire.com

Dialers Call Agents Calls Agent Center
- Learn about five types of call center dialers, including the benefits and drawbacks of each solution. Discover the ideal dialing solutions to enhance productivity and efficiency in your operations. Choosing the right vessel is critical when setting out on the open waters. Though not exactly the same thing, picking the best dialer for your call center is also critical for meeting your specific business goals and reaching the most people with the least staff. There are ups and downs to each kind ... [Read More]


Ci Cl Insights Intelligence Aiops Experts
- Learn how the convergence of CL (collaborative learning) and CI (conversational intelligence) enables a future where AI handles data and tasks while humans focus on creativity. As AI rapidly advances, new applications within AIOps are gaining momentum. Dr. Maitreya Natu, writes how Collaborative Learning and Conversational Intelligence have emerged as important trends in 2024, driving seamless cooperation between humans and AI in IT operations. As artificial intelligence (AI) rapidly advances, ... [Read More]


Data Identity Customer Resolution Capabilities Warehouse
- An overview of must-have capabilities for effective identity resolutions, plus the players in the market and what they offer. For data-driven marketing teams, a unified customer view is the holy grail for personalization — critical for driving higher conversion rates, great customer experiences and higher lifetime value. As companies mature with their data platforms (and ingestion becomes easier), leveraging the existing data assets in data warehouses becomes more valuable, creates ... [Read More]

Source: martech.org

Customer Digital Solutions Transformation Service Understanding
- The Evolution Of Customer Understa­nding In The Age Of Digital Transformation Brian Enright is the CEO and Managing Director of DP World Americas . In today's rapidly evolving marketplace, the importance of deeply understanding and engaging with your customer has never been more critical. This is particularly true for the logistics and supply chain sectors, where maintaining strong customer relationships is essential for navigating the complex landscape of global trade. And yet amid the ... [Read More]

Source: forbes.com

Digital Customer Transformation Businesses Data Strategy
- Businesses face new challenges and chances. They come from fast tech advances, changing consumer preferences, and global disruptions. Enterprise digital transformation across industries is adopting digital transformation. They aim to remain competitive and relevant in the digital age. This article explores the importance of digital transformation for businesses in 2024. It explains key points and gives practical insights for success. Top 5 Reasons Why Digital Transformation Strategy is ... [Read More]


Mach Architecture Digital Experience Business Birkholm Petersen
- MACH architecture — Microservices-based, API-first, Cloud-native SaaS and Headless — has reached an "inflection point" because many industry verticals want to build off a model that decouples the user interface from diverse "as-as-service" digital experience modules. last week in New York City where digital customer experience professionals came to advance the movement toward composability and open, best-of-breed technology ecosystems. "MACH's earliest evangelists are ecommerce ... [Read More]

Source: cmswire.com